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CROWDFUNDINSIDER · 2026-10-04 13:32 UTC

EU Regulators Probe Crypto Exchange Binance's Use of Reverse Solicitation to Keep Serving Customers without MiCA License

EU regulators (ESMA and authorities in France, Germany, Greece) are investigating whether Binance continues serving EU customers without a required MiCA license by relying on 'reverse solicitation' loophole. Binance failed to secure MiCA authorization before the July 1, 2026 deadline and withdrew its Greece application; reverse solicitation allows non-EU firms to serve customers only if those customers initiate contact entirely on their own. ESMA has stated the reverse solicitation exemption should be narrowly interpreted as an exception, not a substitute for authorization; regulators are…

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